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Newtab 4.0 ensures people always look at a suitable newsfeed of articles, videos, and images. It is an Artificial Intelligence (AI) that automatically suggests content based on the browsing behavior & past interactions of the user. Ad filtering featureīesides, Cốc Cốc cooperates with Yandex, the top Russian browser. In 2020, Cốc Cốc partnered with the creator of AdBlockPlus to implement an ad, malware, and tracker filtering feature. This saves battery & space, allowing better performance.
#Coccoc vietnam install#
There is no need to install third-party software or utilities. From then, Google recognized the Cốc Cốc browser because the UA string information became correct.Ĭốc Cốc integrated the ad blockers directly on its browser.
To solve those problems, Cốc Cốc announced in September 2021 a complete switch to Google chrome’s User Agent (UA) on desktop & mobile platforms.
#Coccoc vietnam update#
Google was sending messages like “Change your browser to Chrome” or “Please update your browser.” However, it faced compatibility issues with Google services & its website network’s access.įor example, Cốc Cốc users could not log in to their Gmail account. Since its release, Cốc Cốc bypasses all blocked websites functions thanks to its reverse domain name resolution. In a matter of months, it got more users than other popular browsers like Safari & Internet Explorer.
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Cốc Cốc differentiates thanks to the multiple streams’ files download function and the storage of media content. Cốc Cốc Development & Growthīack in 2013, Cốc Cốc’s interface was looking close to that of Google Chrome. We will detail below the main functionalities of this Vietnamese browser. Here is a list of Cốc Cốc browser-specific features: The primary objective of Cốc Cốc was to introduce local built-in functions that would satisfy Vietnamese expectations. It is the second most popular browser in Vietnam with an 18% browser market share. Its search engine, available in both English & Vietnamese languages, competes with Google in the local market.
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Like Microsoft Edge or Opera, Cốc Cốc uses the Chromium open-source code technology. However, it quickly changed to Cốc Cốc (meaning “Knock Knock”). Its original 2012 name was Cờ Rôm+ (Vietnamese pronunciation of “Chrome Plus”).
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Launched in 2013, Cốc Cốc is a free Vietnamese web browser available on desktop & mobile devices. In Vietnam, there are 25 million Vietnamese people and foreigners learning the local language using CocCoc (Cốc Cốc) monthly.īy visiting Cốc Cốc’s website homepage. The Forgetting Tab is a project which reminds people to help those who forget, to learn more about the disease and to be more sympathetic to those who suffer from it.Google dominates the web browsers’ market worldwide. For some users of Coc Coc, it’s their choice to forget, but for Alzheimer’s patients, it’s a fight to remember even the little things in life. We engaged them by watching the video, searching for more information about the disease and understanding Alzheimer’s patients.
We aimed to reach Coc Coc’s more than 20 million monthly users, of which, around 22,700 use incognito on a daily basis. But, we have disrupted the normal Internet user’s journey by using the least expected platform – the incognito mode to get people’s attention. Usually when internet users see an online banner or a video playing on media platforms, they think of ads and attempt to skip them. Using the Incognito Mode and renaming it the “Forgetting Tab” innovatively uses the web platform to bring awareness of Alzheimer's to the targeted audience. Results of Campaign reach and engagement in the first Month of launch: Planned media activities include: web-banner, video banner, browser skin, search keyword ads and PR articles (across 30 leading local media channels and platforms). We launched the campaign on 29th April 2017 and all media activities were implemented throughout the next 8 weeks till the end of June 2017. It creates a sense of trust and makes the users feel more comfortable to click on the video and watch it. The video starts by directly stating that “this man is not a spam” or “we’re not trying to invade your privacy”. Users could then click through to learn more about the disease and care. We renamed Coc Coc’s incognito mode ‘The Forgetting Tab’ and presented users who wanted to surf incognito with an emotional message about Alzheimer’s.
The main thrust of our campaign was to get people talking about this serious, life-debilitating disease that affects not just the patients but also their caregivers. When you use incognito mode, or private browsing, the pages viewed do not stick around in the browser history, cookie store or search history after the tab is closed. We set out to raise awareness of Alzheimer’s by creatively and uniquely using Coc Coc, a popular Vietnamese browser’s incognito mode to call attention to the forgetfulness that characterizes the disease. Head of Sales and Distribution Department
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